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From Concept to Final: Ghost Medical's Creative Medical Animation Process for MedSource Labs

Ghost Medical Animation + VR Surgery
December 5, 2023

Context

Join us in this behind-the-scenes look at Ghost Medical, a leading medical animation studio, as they discuss their project with client Medsource Labs. Discover the process of creating animations for Medsource's ClearSafe® and ClearSafe Comfort® products, along with a special segment on hologram technology at the North American Spine Society 2023 booth. Learn about pre-visualization, animation, look development, motion graphics, and compositing in this fascinating journey into the world of medical animation.

Video Chapters

00:00 - Introduction

00:18 - Pre-visualization- Exploring different treatments- Choosing the right direction- Dark vs. light treatments- Using gobos for effects

01:25 - Animation- Challenges in 3D animation- Needle insertion animation- The role of Houdini

03:50 - Look Development - Creating realistic textures- Glass refraction effects- Maintaining focus on the product

06:59 - Motion Graphics- Adding callouts in compositing- Automated callouts for efficiency- Aligning with client branding

08:55 - Compositing - Layering and texture changes- Incorporating client's hexagon pattern- Long-term partnership with Medsource Labs

10:12 - Holograms

Join us on this captivating journey into the world of medical animation and technology.

we delve into Ghost Medical's project postmortem, showcasing their collaboration with MedSource Labs and the remarkable results achieved.

Client

MedSource Labs

Video Keywords

Ghost Medical, Medsource Labs, medical animation, VR surgery simulation, ClearSafe, ClearSafe Comfort, marketing deliverables, animation, look development, motion graphics, compositing, medical devices, healthcare supplies, product animation, holograms, medical graphics, client project, Mesource products, medical industry, 3D anatomy, patient education, surgical devices, ISO certification, product showcase, medical simulation, healthcare professionals, product branding, client relationship, hexagon pattern, branding incorporation, long-term project.
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Talk To Us

Ghost Productions is an award-winning medical media production company that can help you with custom medical animation and marketing services. We offer a wide array of digital representation services that can help anyone in the medical field improve their marketing, support patient communication efforts, or even streamline staff training. Our team is highly trained and has a great understanding of biomedical processes, so they can accurately represent your device or product in a 3D medical animation, or other types of illustrations you may be interested in. Contact Ghost Productions now and tell us more about how we can help you train your surgeons, sell more medical devices, or explain your pharmaceutical product.

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